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BROCCOLI TIDBITS—INCLUDING A MCDONALD SNAFU, A MISRECALLED CARTOON, AND A RECIPE COMPLETE WITH FULL DISCLOSURES

THESE PARTICULAR TIDBITS SURELY DON’T suffer from lack of variety. They arose from two seemingly unrelated events: reading about a rare McDonald failure and wondering how to finish off the orange juice before its sell-by date. 

Fruit-flavored Broccoli??  The InterestingFacts.com website caught my attention with “McDonald’s Once Tried Making Bubblegum-flavored Broccoli.” From the website: “When McDonald’s tried to add bubblegum-flavored broccoli to Happy Meals, kids weren’t lovin’ it. In 2014, the fast-food giant’s then-CEO, Donald Thompson, revealed the bizarre experiment at an event hosted by a venture capitalist firm. Under pressure to make Happy Meals healthier, the company reflected on how toothpaste and amoxicillin producers had used artificial bubblegum flavoring to make their goods more palatable to children. McDonald’s decided to try a similar tactic with the divisive cruciferous veggie.”

Interesting Facts continued, “ ‘Mickey D’s’ food scientists did successfully make broccoli taste like bubblegum, likely by employing a combination of strawberry, banana, and cherry flavors. However, a focus group of kids was confused by the final product, which they enjoyed about as little as standard broccoli (we’re guessing it wasn’t pink). The item was never added to the McDonald’s menu. Parents who want to impress their kids with a tastebud switcheroo will have to settle on cotton candy grapes.” 

By the way, Interesting Facts added a “Fact or Fib” feature: “Former McDonald’s owner and CEO Ray Kroc met Walt Disney when they were teenagers.” The website offers “After lying about their ages to join the World War I effort, the Illinoisians became acquainted at a Connecticut camp that trained them to serve in the Red Cross Ambulance Corps. The war ended before either Kroc or Disney had a chance to use their skills, however.”

A Recollection, Misrecalled. This got me thinking of the kid’s cartoon meal-time comment ending with “the hell with it.” Just a bit of research revealed that I was giving broccoli a bad name (just as President George H. W. Bush did).

Image by Carl Rose from The New Yorker.

Geez, I’ve always liked both broccoli and spinach. Even back when as a kid I didn’t like my foods to touch: My idea of a PBJ involved three separate plates.

Orange Juice Utilization, with Full Disclosures. So there I was, refreshed in appreciation of broccoli, with perhaps an overkill of orange juice, and with one of Daughter Suz’s Moink ribeye steaks in the freezer.

What’s a person to do? Google all three, of course, and see what recipes arise. A straightforward one appeared from Bon Appétit, and I was off, iPhone handy for happy snaps which follow here, together with full disclosures of things I’d do differently next time. 

My ingredients. (Not shown here: Peanut oil, salt, pepper, and sugar. These disrupted the image’s artful composition.)

Some online recipes show only the final product; some are step-by-step; a few even compose videos. Here, I strive for iPhone Exuberance. 

The broccoli. Above, into the wok. Mid, its steaming. Below, once it is “bright green and crisp-tender.”

Next, I am to “Wipe out skillet” and sear the steak over medium-high heat. 

Above, steak into the wok. Full Disclosure: It’s cut too thick (intended for something else before I thought of this experiment). Also, below, over-seared. Next time, I’d leave it closer to rare. 

Then “wipe out the skillet, heat remaining 1 Tbsp of oil” for the shallot (I substitute sweet onions), garlic, and mushrooms. Full Disclosure: Other garlic had been included with the broccoli. Also, my little pack of shiitaki mushrooms weighted 5 ounces, not 3. No matter, I like shiitaki.   

Sharp-eyed viewers will see tasty bits of beef adding to the flavor. Also, these shots fail to show my adding the full 5 ounces of shiitake.

The broccoli and orange juice/soy sauce/ginger/(garlic) mixture goes in next, and then the beef.

Full Disclosure: Next time, I’d go scant on the soy sauce and double the OJ for a more intense “Orange Broccoli, Beef, and Mushrooms.” 

Full Disclosure: I added a dollop of La Yu to jazz things up.

I researched the Chinese for Japanese 頂きま, Itadakimasu, “Let’s Eat.” Google Translate says 吃饭吧, Chīfàn ba. ds 

© Dennis Simanaitis, SimanaitisSays.com, 2023 

6 comments on “BROCCOLI TIDBITS—INCLUDING A MCDONALD SNAFU, A MISRECALLED CARTOON, AND A RECIPE COMPLETE WITH FULL DISCLOSURES

  1. Bob Storck
    June 13, 2023
    Bob Storck's avatar

    McDonald’s seems to be the political equalizer, being a favorite meal of Bill C., Barry O., and Don T.
    While supplying equipment to the North Sea oil fields, they opened McDonald’s in Aberdeen. I went with Scots engineers to dine.
    One asked what types of beer they offered. Being told none, he asked for a red wine, and again being told “no beer, no wine.”
    “Och,” he exclaimed! “You mean people come here for the food?”

  2. jlmcn@frontiernet.net
    June 13, 2023
    jlmcn@frontiernet.net's avatar

    Have you herd the joke about the old woman, Asked the young many in the grocery if they had any  broccoli, etc?

    • simanaitissays
      June 13, 2023
      simanaitissays's avatar

      Yes. A good one.

      • Bob Storck
        June 13, 2023
        Bob Storck's avatar

        Did you like the one about Obama telling how broccoli was his favorite food?

    • simanaitissays
      June 13, 2023
      simanaitissays's avatar

      I’m not sure I wanna hear the Obama one….

  3. Mike Scott
    June 14, 2023
    Mike Scott's avatar

    Lose the steak, keep the broccoli. Leave the gun, take the cannoli. Straight up biochemistry:

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